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40 years of advertising experience. Written down so you can stop making the same expensive mistakes.

An illustrated zombie character leans wearily against a crumbling, vine-covered doorway, holding a wilting potted plant and a messy stack of papers spilling from an open ledger, under a stormy, leaf-swept sky.
May 29, 2020

Help, My Business Is Dying!

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Help, My Business Is Dying!

At Death's Door

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Illustration of a zombie mascot running full-speed down a highway, briefcase flung open and papers scattering behind it as a coffee cup tumbles through the air.
May 27, 2020

Life In The Fast Lane

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Life In The Fast Lane

I've started enough businesses now that I've noticed a pattern emerging. My businesses follow my pace. This means, if I want my business to be moving quickly I have to be at my best. Not stuck in t...

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Illustration of a cartoon zombie mascot bracing itself against a large wooden door in an open field, straining to keep it shut against wisps of swirling light leaking through the cracks, with an ornate key hanging nearby.
April 27, 2020

Protect The Door To Your Mind

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Protect The Door To Your Mind

We are living in, and through, some incredibly challenging times. Today there's fear and uncertainty unlike any other time in history. Think about this: when 9-11 happened, social media wasn't arou...

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Illustration of a zombie mascot calmly piloting a small vintage airplane through stormy skies, pointing toward a patch of clear sky ahead.
March 23, 2020

Mindset & Opportunities

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Mindset & Opportunities

The world may feel like it's in a tailspin, but every good pilot knows that when the plane feels out of control it's time to focus on solutions, not dwell on the problem.

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