Diagnose What’s Dead →
Blog

Dead Serious Advertising Insights.

40 years of advertising experience. Written down so you can stop making the same expensive mistakes.

A zombie shop owner recoiling at his counter, swarmed by tiny toy ad-robots with megaphones, while an untouched bell and wilted plant sit nearby -- ads everywhere, nobody actually walking in.
July 15, 2026

Google Built a Toll Booth Inside AI Mode. Stop Paying the Toll Expecting a Parade.

Blog Post

Google Built a Toll Booth Inside AI Mode. Stop Paying the Toll Expecting a Parade.

A new study says almost a third of searches now show ads inside Google's AI Mode, and the one thing everybody assumed those ads would buy you (a citation, an organic boost, a little AI halo) mostly i…

Read More →
A zombie entrepreneur bound by rope, surrounded by tiny figures holding up blank approval signs, breaking free to move forward on his own.
September 18, 2024

Breaking Free from the Reassurance Trap

Blog Post

Breaking Free from the Reassurance Trap

You're on the brink of launching a revolutionary project.

Read More →
A zombie business owner unlocking a large padlock at the center of a warm circle of people gathered close together, celebrating as it clicks open.
September 8, 2024

Unlocking the Potential of Community: A Step-by-Step Guide to Boost Your Business

Blog Post

Unlocking the Potential of Community: A Step-by-Step Guide to Boost Your Business

In the ever-evolving world of marketing, there's a trend that's more than just a buzzword: community. What started as the #community hashtag on social media has now become a powerful tool that's re...

Read More →
A cartoon zombie mascot swings a giant mallet, striking a large dent into an oversized corporate shield on the ground in front of a backdrop of tall, generic skyscrapers.
September 6, 2024

Dent the Universe: How Your Small Agency Can Crush the Big Guys

Blog Post

Dent the Universe: How Your Small Agency Can Crush the Big Guys

Hey, you. Yeah, you - the small agency owner who's been watching the big shops feast on prime clients while you fight for scraps. It's time to flip the script. There's a revolution happening, and i...

Read More →

Browse By Industry

Plastic Surgery MarketingFractional CMOBrand StrategyHome Service MarketingBranding & Marketing
Marketing Strategy (42)Advertising & Creative (39)Social Media (33)Copywriting (30)Business & Entrepreneurship (29)Branding (24)Leadership & Mentors (22)Life & Honesty (18)Mindset & Growth (17)Storytelling (13)Sales (11)Jab Till It Hurts (Book) (10)Personal Brand (9)Home Service Marketing (8)Plastic Surgery Marketing (6)Consulting (6)Society & Culture (6)Facebook Ads (6)Local SEO (4)Community Building (4)Plumbing (3)Electrical (2)HVAC Marketing (2)Local Advertising (2)Before and After Marketing (2)BAM Newsletter (2)Website Strategy (1)Google Business Profile (1)Reputation & Reviews (1)Liposuction (1)Before and After Galleries (1)Breast Augmentation (1)Content Strategy (1)Breast Lift (1)Plumbing Marketing (1)marketing (1)advertising (1)Swipe This / Zombie Round-Up (1)

Want insights delivered to your inbox?

Join The List →