I sat in the conference room with no idea who the client was, what they did, or why it was necessary to pull me in on a first meeting with them.
The sales rep, Steve, and I had a long relationship and we had built a relationship of mutual respect and trust, so if he asked me to be in a meeting he knew I wouldn’t say no.
Holy crap! Where was AI 40 years ago when I started in the advertising industry? Imagine the speed of creation if tools, like we have today, were available back then. Before AI came along, creative ideation was done in a group setting or brainstorming, or my favorite, finding inspiration around me and letting my brain get lost in a song while dreaming up new ideas.
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