Luke's Last Day On Earth

Luke's Last Day On Earth

February 29, 20202 min read

Luke had no idea that was his last drive to school. Life is precious, short, and full of unknowns.

picture of Luke on ventilator moments before his organs were donated

I saw the Facebook posts the day of the accident. I called my wife and asked if our son was involved, thankfully, he wasn’t. I went on with my workday not realizing the severity of the crash, nor what was about to happen.

The crash happened less than a block from the entrance to Higley High, the school that's graduated one of my five kids, is about to graduate another, and next fall will have my daughter attending. This is not just any high school in America, this is our high school. For those that follow me, you know more about Higley Football than you care to, I am sure. For those that don’t you can read about it here.

The pictures of the accident were shared on community pages and reminded all of us how fragile life is. Over the next several days the accident scene evolved into a memorial, a touching memorial that kept growing. As I drove through the community, thousands of trees were wrapped with ribbons to celebrate the life of a young man who's life ended too soon. I found myself crying, moved, and sad for a family I didn't know, a young man I'd never met, nor would have the chance to meet.

At first I thought it was because he was part of the Higley High School family, but I quickly discovered the reason for my deep upset. I could empathize with Luke's family. I could put myself in their shoes and the thought of that pain sent me into an emotional tailspin.

Losing a child must be the worst experience a parent can have. Words cannot express my sadness.

Luke in hospital bed on ventilator as siblings say their goodbyes

I pass that memorial daily, it reminds me just how little time we have. Remember, someone you love may not wake up today or make it home tonight. Tomorrow isn't guaranteed.

Don't waste that precious time. Spend less time arguing, less time hating, and more time being kind to one another.

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Dropped on his head at birth, Spanky claims to be brain-damaged. Oh, he also says he was also oxygen-deprived. If that’s what explains his creative brain… so be it. His brain must be broken, he has 5 kids and ADD.

Spanky started his creative career in NYC and quickly rose to the top of the broadcast creative industry. From DJ to Production Assitant, Production Director, and Creative Director, he’s played a huge part in re-branding and resurrecting many brands over the last three decades; like the NBA, ESPN, MLB, Indy 500, and household brands like Frito-Lay, Budweiser, Coca-Cola, M&M Mars, and many more. 

Spanky's unique approach to creative and fun, yet memorable branding, sets him apart in the industry. He' is brain-damaged, after all.

Ken Moskowitz

Dropped on his head at birth, Spanky claims to be brain-damaged. Oh, he also says he was also oxygen-deprived. If that’s what explains his creative brain… so be it. His brain must be broken, he has 5 kids and ADD. Spanky started his creative career in NYC and quickly rose to the top of the broadcast creative industry. From DJ to Production Assitant, Production Director, and Creative Director, he’s played a huge part in re-branding and resurrecting many brands over the last three decades; like the NBA, ESPN, MLB, Indy 500, and household brands like Frito-Lay, Budweiser, Coca-Cola, M&M Mars, and many more. Spanky's unique approach to creative and fun, yet memorable branding, sets him apart in the industry. He' is brain-damaged, after all.

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