Ken MoskowitzAh, the age-old myth in advertising: "Show the product and they will come." Sorry to burst your bubble, but just because you have a crystal clear image of your product, it doesn't mean you've hit the jackpot.
Ken MoskowitzSeveral years ago, Robert and I met at Brendon Burchard’s Influencer Summit. We hit it off right away, and that night I joined him and his then-fiance, Erika, for dinner. We had a great meal and an even better conversation.
Ken MoskowitzBack in the day, bowl games were named after things like fruit (Peach Bowl), flowers (Rose Bowl), mother nature (Sun Bowl), fibrous plants (Cotton Bowl), and baking supplies (Sugar Bowl). Bowl games were fairly straightforward and easy to remember.
Ken MoskowitzEconomists worldwide are predicting you’d better become a hella good advertiser in 2023 if you plan to be relevant post-apocalyptic recession.