Ladies, Gentlemen, and Non-Binary humans, it's time to get inspired! As the living dead, we know life can be a drag sometimes, that's why we've got you covered with a heaping serving of creative, brainy goodness.
This week's Swipe This has 5 ads (plus a bonus series) that will tickle your creative bone and leave you feeling inspired. Pay special attention to Rivian, it’s a print ad.
We all need a bit of inspiration every once in a while, don't we?
If you're looking for something to get your creative juices flowing, this week's Swipe This has you covered with 5 ads that have simple, clever, and unique messages. We don't think any one type of aesthetic or tone is better than another; instead, we think it's important for every ad to have a flavor that appeals to its target audience.
So if you're looking for an injection of creative energy, check out this week's Swipe This and get ready to experience some flavorful ads!
I never intended to start a consulting business. Like Ad Zombies, it was an unintentional development.
In the years since I founded Ad Zombies, I’ve been approached by business owners who have quietly watched me grow and scale my business. They would call and ask to “pick my brain” on this or that. Eventually, I agreed to work with a few, then a few more, and, well… reread the first sentence.
We all need some creative inspiration now and then, right? This week’s Swipe This features 5 ads to help get your juices flowing.
We like ads with simple, clever, and unique messages. We don’t believe in good taste, bad taste, or no taste. We believe all ads should have their own flavor, a taste that appeals to a specific audience.
As a small business owner, 2023 presents both challenges and opportunities. With the economy facing uncertainty, it's easy to fall into the trap of cutting costs and going into defense mode. But this approach can be detrimental to the growth and success of your business. I follow the sage advice of my friend and mentor, Gary Vaynerchuk, and “go on massive offense.”
Read MoreHave you ever had a conversation with someone and found yourself saying something like, "How could you not know that?" or "That's so basic, everyone knows that!" It's easy to take our own knowledge for granted and assume that everyone else knows the same things that we do. I did it—check that, DO IT fairly regularly, according to my wife, Allison.
Read MoreEver sit in a room and try to come up with new ideas?
I do this all the time. I have these mini-innovation sessions with myself.
Occasionally, I do it in the lobby of a bougie hotel; more often, it’s on a plane… but most of the time, it happens in the shower. Hot water seems to make the creative flow better.
Read MoreThere’s nothing worse than getting a cold email, right? Agreed, if the email is shit, useless, feels spammy, or has zero value. But if it delivers something… It’s AMAZEBALLS! 🤩
Read MoreDuring the last presidential campaign, my Ad Zombies team was privileged to work with one of the candidates. We took on this task because we chose to, we liked the message, the tone, and the person. Though they didn’t make the final cut, we did our best to deliver a strong message of what this candidate intended to do for our country.
Read MoreSince AI learns as it goes, it should deliver copy equal to or better than human copy, right? I decided to put my thoughts to the test and set up a few campaigns to test human copywriting against AI copywriting.
While there are a number of AI tools available, I had to pick one, so I chose one of the top 3.
Read MoreRemember the good old days? You’d fire up an ad campaign on your preferred platform and soon you’d be tracking views, sequencing ads, and moving people into your sales pipeline. No, not those good old days….
Read More
