I never intended to start a consulting business. Like Ad Zombies, it was an unintentional development.
In the years since I founded Ad Zombies, I’ve been approached by business owners who have quietly watched me grow and scale my business. They would call and ask to “pick my brain” on this or that. Eventually, I agreed to work with a few, then a few more, and, well… reread the first sentence.
Trust your gut, not your guru.
While I like — and value — input from others, my gut has never let me down in 53 years.
Since day one, I've been confident about how to market my business. I was (fairly) sure I had it down. At the same time, there was always this little voice in the back of my head. That voice of doubt. You know the one I'm talking about, right?
Read MoreWhen I started Ad Zombies, I never dreamed of selling it. In fact, growing the business to the point of being acquired wasn’t even in my scope of possibility.
Read MoreWhen you’re invited to dinner with Gary Vaynerchuk do you start rehearsing the things you’re going to say? Do you worry about what to wear? Do you think to yourself, what if he thinks my business is stupid?
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